Between Records
I had the pleasure of creating the visual identity for Between Records, an indie label ready to extend its Midwest roots across the globe. Through services for artists both signed and unsigned, including management, marketing, booking & tours, Between helps bridge the connection from your music to future fans.
As the in-house designer on the Between team, I took a DIY/zine-inspired approach for the brand. Its approachability and intentional imperfection represent not just the label’s independent nature, but supports Between’s mission of translating artist authenticity into music industry success.
